Barclaycard – Acropolis Now
CDP needed someone very special to present a campaign for Barclaycard VISA. Alan Whicker, the greatly respected journalist primarily famous for his series ‘Whicker’s World’ was chosen. He had previously turned down many offers of commercials but agreed to surrender his advertising virginity because this campaign was perfectly appropriate for him. Creative team John O’Donnell and Paul Collis overseen by CDP’s chairman and creative director John Salmon achieved great success for Barclaycard. Directed by Michael Tuchner (series director of Whicker’s World), the witty and entertaining campaign filmed all over the world ran for 8 years and was rated as one of the 100 favourite ad campaigns of all time by CH4 in 2000. A recent and again appropriate use of Mr. Whicker’s talents is the clever and entertaining Travelocity campaign from ad agency MCBD.
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