Land Rover – Dam Rover
A stunning first film in a campaign for Land Rover. This epic spot was directed by David Garfath and is credited with bringing much needed success to an iconic British brand. With backing by the London Symphony Orchestra playing Eric Coates famous ‘Dam Busters’ theme, the Land Rover really did winch itself up the incredibly sheer dam face under its own power. No CGI. It was very scary sitting in the cab, but the stunt driver did in order to keep the front wheels in a straight line! Creative team Graham Fink and Jeremy Clark, agency CDP.
